Publishing Poynters
Book and Information-Marketing News and Ideas from Dan PoynterSeptember 15,2002. Copyright Para Publishing. ISSN: 1530-5694
DanPoynter@ParaPublishing.com; http://ParaPub.com; 1-800-ParaPub
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IN THIS ISSUE
1. ParaNews=============================================
2. ParaTips
3. ParaResources
4. ParaThoughts
5. ParaFreebies
6. ParaCalendar
7. ParaHumor
A. STUDENTS BUYING TEXTBOOKS ON THE WEB. See
http://www.usatoday.com/tech/news/2002-08-27-internet-books_x.htm
Thanks to Dan Snow for this info.
B. COOKBOOK MARKETING STORIES WANTED. cookbook authors, whether they be professional chefs, restaurant owners, civic groups, church organizations or somebody's grandmother are invited to send stories about their best marketing ideas as well as those that failed, and why. Burgundy L. Olivier, Author and Food Writer, "I LOVE SPINACH" Cookbook. email@ilovespinach.com. http://ILoveSpinach.com
COOK BOOKS, Resources for Writing, Producing and Promoting Books
on Food lists the help you will need to write, produce, publish and
promote this unique type of book.
Document 613, 7 pages, Paper: $10.95; self-service Electronic: $6.95.
See
http://parapub.com/getpage.cfm?file=resource/promote.html
and scroll down.
C. NIGERIANS ARRESTED IN EMAIL SCAM. See
http://www.newsfactor.com@a6r.ms/?13d1
and
http://www.computing.co.uk@1c.to/?fe9
D. BACK ISSUES OF PUBLISHING POYNTERS. This newsletter is more than 15
years old (see the masthead, above). Individual newsletters since 1996
can be found on our web site at
http://parapub.com/getpage.cfm?file=/news.html.
We have also collated the entire 15 years of newsletter, cut out the dated
and redundant material and recompiled the tips and resources into categories.
The categorization and Acrobat search feature makes the individual items
easy to find. The whopping 246-page document is on one CD in Adobe Acrobat
PDF. The free Acrobat Reader is on the disc too. Just $19.95 plus $2 for
air shipping. Invest in this valuable resource now. Call Para Publishing
1-800-PARAPUB.
E. DAN POYNTER IS COMING TO VISIT if you are near:
Arizona
British Columbia
California (12 events are scheduled)
Colorado (2)
Florida (5)
Georgia
Illinois
Massachusetts (2)
Pennsylvania
Texas (2)
Virginia
Washington
See the ParaCalendar on my content-filled seminars, below. See ALL the listings. I will visit some states/provinces several times.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
PARAQUOTATION
"I do not want people to die with a book still inside them."
--Dan Poynter
F. BECOME A BOOK PROMOTER; learn how from the experts. Infinity publishing
is hosting its 3rd "Express Yourself..." Writers/Authors Conference
from Thursday, October 3 through Sunday, October 6, 2002, at the Sheraton
Park Ridge Hotel and Conference Center at Valley Forge, PA. Presenters
include: Melanie Rigney, Jane Friedman, Shel Horowitz, Dan Poynter, John
Kremer, Eric Gelb, Mary Westheimer, Penny Sansevieri, Brian Jud, Steven
Harrison, Carol Welsh, Jim Donovan, Darline Coupet, Eric Anderson, Bonnie
Neubauer, John Harnish and NYC Literary Agent Jennifer DeChiara. See
http://www.infinitypublishing.com/conferences1.htm
G. I WANT IT ALL, I WANT IT NOW AND I WANT IT DELIVERED! Many clients
have requested a list of all our products—some have asked for a
discount for buying them all.
We are responding.
You can see the entire list of books, reports, tapes, CDs, etc. at
http://
You can order our PowerPacks at
http://
H. OUR WEEKEND WORKSHOPS consist of 20+ hours of foundation, outlines,
tips, details, procedures, resources, coaching and fun. Attendees remark
that they love the office tour; they like to see how we run the publishing
company out of my home. And, while we do not use the delicious food and
extraordinary view as a lure, our new friends remark that they love the
setting. The book promoting and marketing curriculum is continually being
updated; each weekend is the very best we can design.
The next Book Promotion Weekend will be on Saturday and Sunday, October
19-20. For details, see
http://parapub.com/getpage.cfm?file=resource/edutrain.html#edutrain2
I. THE WAR IS OVER: NETSCAPE LOST. See
http://www.nua.ie/surveys/analysis/weekly_editorial.html
and http://www.nua.ie/surveys/index.cgi?f=VS&art_id=905358317&rel=true
J. THE LATEST ON ALL THIS SPAM.
Readers Sound Off On The Spam Scourge
An InternetWeek.com poll on the impact of spam on companies draws
hordes of readers, who explain why spam is such a nuisance and how
they cope with it, while others just plain vent.
http://update.internetweek.com/cgi-bin4/flo?y=eIht0Bd2iA0V30Bhqu0Ah
MORE RECENT SPAM COVERAGE
An Ironclad Approach To Thwarting Spam
CipherTrust's IronMail gets updated with new anti-spam features,
including the use of signatures from third-party sources. -- Tom Smith
http://update.internetweek.com/cgi-bin4/flo?y=eIht0Bd2iA0V30BhEn0Aq
TECHWEB FEATURE: Targeting The Enemy: Spam
http://update.internetweek.com/cgi-bin4/flo?y=eIht0Bd2iA0V30BhBh0Ah
K. THE 1 BILLIONTH PERSONAL COMPUTER WAS SHIPPED EARLY IN 2002. It was in 1974 that the Altair PC was introduced; it was the first commercially-successful PC. The 2 billionth PC is expected to be shipped in 2008; much faster.
L. THE HUENEFELD GUIDE TO BOOK PUBLISHING by John Huenefeld is the only book on all aspects of publishing-company management. You will learn how to successfully start, organize and manage your company as Huenefeld takes you through editorial, marketing, production, fulfillment and financial. This is the book with financial guidelines, projection methods and ratios. An indispensable reference. Highly recommended.
We have negotiated a special price for our readers. Normally $42, you can get it for $21, postpaid (Media Mail). Send check or credit card (Visa/MC) info to HueneCo@aol.com; Tel: 781-275-1070; Fax: 781-275-1713.
top
A. PALM NAMED TOP READER FOR eBOOKS. Todd Bermont, author and publisher of "10 Insider Secrets To Job Hunting Success" reports that over 55% of his e-book sales have been to one site, Palm Digital Media, http://www.peanutpress.com/book.cgi/0971356939
Palm has clearly been the #1 format followed by Adobe Acrobat at about 35%. Microsoft Reader only accounts for about 10%. While Microsoft has been pushing its reader hard, clearly Palm and Adobe are the top two formats of choice.
Currently, e-books account for almost 25% of the volume in Bermont's book sales... so while many discount the effectiveness of e-books, Todd Bermont has been very pleased with the additional revenue stream. Todd Bermont can be reached at http://www.bermont.com or 888-894-6400.
B. ARE SPAM FILTERS TRASHING YOUR EZINE? See
http://www.promotionbase.com/article/852
C. HOW TO PUT GOOGLE AT THE READY ON A TOP TASK BAR? Go to their page
(google.com) look under Tools, you will find instructions for moving the
icon into position as a task bar. If you use it only occasionally, you
will lose it--then just go back and get another one.
Thanks to Charles Boyle for this tip.
D. COLLECTION CHALLENGES? D&B can help. See
http://sbs.dnb.com/collServ.asp?referrer=lksmt_ixlst_coll_kywd00077&bhcd2=1031003810
E. IS CHINA BLOCKING YOUR WEB SITE? Google and some other sites have
been blocked by the authorities in China. To check your site, see
http://cyber.law.harvard.edu/filtering/china/test/
A. WEB SITE FOR COPYWRITERS LISTS MORE THAN 1,000 WORDS and phrases that
sell. A handy idea starter for writing e-mail subject lines, ad headlines,
envelope teasers, and more. See
http://time4success.com/1000.html
Thanks to copywriter Bob Bly for this resource.
B. WHO HOSTS THE PUBLISHING POYNTERS LIST? Sparklist. See
http://www.Sparklist.com
C. The World Clock Meeting Planner. All about clocks and calendars. See
http://www.timeanddate.com/worldclock/meeting.html
D. AMAZON RANKING SYSTEM. See
http://www.murdermustadvertise.com/FAQ/Amazon.html
and
http://www.salon.com/media/1998/10/29media.html
If your book is jumping between 2,000 and 9,000, you are selling 2-3 books
per day. Here are the weekly ranges and sales:
Rank Range Average Sales/Week
10,000-up 5 or less
3000-9000 15
750-3000 40
450-750 90
200-300 175
100-200 235
75-100 265
E. JANUARY MAGAZINE ONLINE BESTSELLER LIST is reflective of book sales
of international online booksellers. See
http://www.januarymagazine.com/bestsellers.html
F. BOOK REVIEWS ARE THE MOST EFFECTIVE AND LEAST EXPENSIVE PROMOTION
YOU CAN DO FOR YOUR BOOK. The secret is to send out lots of review copies
to matching-category magazines, newsletters and newspaper columns. See
http://parapub.com/maillist.cfm?
Magazines, newsletters, ezines, special contacts and newspapers with
subject-specific and book review columns.
Advertising space is expensive. Editorial space is free. Use these lists
to send review copies of books and news releases. Review copies and news
releases are your least expensive and most effective form of book promotion.
Set up dealerships with associations.
| List | Count | Price | Description |
| Account |
24 |
$3.00 |
Accounting magazines |
| Advertise |
35 |
$4.00 |
Advertising magazines |
| Af-Amer |
33 |
$4.00 |
African-American magazines |
| Almanacs |
5 |
$1.00 |
Almanacs |
| AmNative |
15 |
$2.00 |
Native American magazines |
| Antiques |
25 |
$3.00 |
Antique magazines |
| Archmags |
20 |
$3.00 |
Architecture magazines |
| Arts-mags |
318 |
$38.00 |
Art and the arts |
| Automobiles |
117 |
$14.00 |
Automobile magazines |
| Aviation |
333 |
$40.00 |
Aviation magazines (66 foreign) |
| Banking |
30 |
$4.00 |
Banking magazines |
| Boating |
28 |
$3.00 |
Boats/boating magazines. |
| Building |
52 |
$6.00 |
Construction mags & columns |
| Bus-Home |
12 |
$2.00 |
Home-business magazines |
| Business |
893 |
$107.00 |
Business magazines (55 foreign) |
| Children |
113 |
$13.00 |
Magazines for children |
| Columnists |
81 |
$10.00 |
Book, etc. columnists. |
| Computer |
283 |
$34.00 |
Computer/Web mags and n/l |
| Consulting |
9 |
$1.00 |
Consulting magazines |
| Consumer |
386 |
$46.00 |
Consumer (general) magazines |
| Cooking |
296 |
$35.00 |
Cooking & food mags & columns- |
| Counter-Cul |
77 |
$9.00 |
Counter culture, new wave. |
| DM-Mags |
24 |
$3.00 |
Direct mail advertising mags |
| Economics |
13 |
$2.00 |
Economics magazines |
| Education |
306 |
$37.00 |
Education magazines |
| Electronics |
35 |
$4.00 |
Mags on electronics & technology |
| Energy |
42 |
$5.00 |
Energy magazines |
| Entertainment |
167 |
$20.00 |
Entertainment magazines |
| Environment |
164 |
$20.00 |
Environmental mags & cols |
| EW-Mags |
28 |
$3.00 |
Expert witness & forensics mags |
| Farm-Gdn |
154 |
$18.00 |
Farming & gardening mags |
| Finance |
99 |
$12.00 |
Financial magazines |
| Fitness |
214 |
$25.00 |
Physical Fitness magazines |
| Gambling |
16 |
$2.00 |
Gambling magazines. |
| Gay-Les |
47 |
$5.00 |
Gay & Lesbian magazines |
| GiftMags |
14 |
$2.00 |
Gift magazines |
| Handicap |
27 |
$3.00 |
Magazines for the disabled |
| Health |
571 |
$68.00 |
Health magazines |
| Hobby/Crafts |
200 |
$24.00 |
Hobby & crafts magazines |
| Home |
71 |
$8.00 |
Home decorating/remodeling |
| Horses |
55 |
$6.00 |
Horse magazines |
| Humor |
53 |
$6.00 |
Humor magazines |
| Industrial |
36 |
$4.00 |
Industrial magazines |
| Insurance |
29 |
$3.00 |
Insurance magazines |
| Law-Mags |
163 |
$19.00 |
Legal magazines for attorneys |
| Libr-Mag |
49 |
$6.00 |
Magazines for librarians |
| Lifestyle |
124 |
$15.00 |
Lifestyle columns |
| Manager |
88 |
$10.00 |
Management magazines |
| Media |
105 |
$12.00 |
Magazines for the media |
| Medical |
107 |
$12.00 |
Medical magazines |
| Men |
40 |
$5.00 |
Magazines for men |
| Mil-Mags |
617 |
$74.00 |
Military (Base papers, magazines for retired personnel & mil. mags) (168 foreign) |
| Motorcycle |
73 |
$9.00 |
Motorcycle magazines |
| MovieMag |
75 |
$9.00 |
Film/movie magazines |
| MusicMag |
97 |
$11.00 |
Music magazines |
| New-Age |
377 |
$45.00 |
New age magazines and contacts |
| NurseMags |
21 |
$3.00 |
Nursing magazines/newsletters |
| Office |
22 |
$3.00 |
Office magazines |
| Outdoor |
86 |
$10.00 |
Outdoor magazines |
| PA-Mags |
71 |
$8.00 |
Parachute & skydiving mags |
| Papers |
1688 |
$98.00 |
Newspapers with book review & features columns. (472 foreign.) |
| Papers-Alt |
93 |
$11.00 |
Alternative newspapers. |
| Parent |
138 |
$17.00 |
Magazines on parenting |
| Pets |
73 |
$9.00 |
Pet magazines |
| Photo |
28 |
$3.00 |
Photography magazines |
| Police |
60 |
$7.00 |
Magazines for law enforcement and correctional officers |
| Politics |
112 |
$13.00 |
Political magazines |
| Publishing |
318 |
$38.00 |
Magazines for book publishers |
| Real-Estate |
59 |
$7.00 |
Real estate magazines |
| Relationship |
31 |
$4.00 |
Relationship magazines |
| Religion |
487 |
$58.00 |
Religious magazines |
| Sales |
175 |
$21.00 |
Magazines for salespeople |
| SBA-Mags |
13 |
$2.00 |
Periodicals in Santa Barbara |
| Science |
263 |
$32.00 |
Science magazines (13 for.) |
| Senior |
247 |
$30.00 |
Magazines for older people |
| Sewing |
16 |
$2.00 |
Sewing magazines |
| SexAbuse |
11 |
$2.00 |
Sex abuse magazines |
| Singles |
102 |
$12.00 |
Singles magazines & n/l |
| Soc-Service |
15 |
$2.00 |
Social service magazines |
| SpeakMags |
10 |
$2.00 |
Mags for professional speakers |
| Sports |
457 |
$55.00 |
Sports and leisure magazines |
| Teenager |
64 |
$8.00 |
Magazines for youths/teens |
| Travel |
387 |
$46.00 |
Travel magazines & magazines with travel columns. (10 foreign) |
| Trucking |
24 |
$3.00 |
Trucking magazines |
| Vocation |
57 |
$7.00 |
Career magazines |
| Women |
187 |
$22.00 |
Magazines for women Book reviewers. For sending review books. |
| Freelance-Rev |
87 |
$10.00 |
Freelance book reviewers for various magazines and papers |
| ReviewMags |
508 |
$61.00 |
Magazines and newspaper columns that specialize in reviewing books |
Format: On three-across, 30-part pressure-sensitive
labels—ready to peel and stick.
Lists can be provided on disks for multiple uses at 3x the listed price
(exception: Publishers and Writers at 1x, with 5,000
minimum). Lists are maintained in a MS-Access-2000 database program.
We can provide lists in dBASE and comma-delimited formats. Inquire.
Coverage: Mostly North America but there are a few very
important international contacts. Most addresses have contact names. Note
the variety.
Counts: The number in each list is approximate as we
are constantly adding to, updating and cleaning the lists. Some important
contact names will appear on more than one list. For latest counts &
more lists, call us at 805-968-7277.
Terms: Cash with order. Send cheque or credit card numbers.
Satisfaction is guaranteed.
Conditions/deliverability: Lists are for your use only
and are not to be resold or re-rented by you. List rental is for one-time
use only except for lists on disk. Lists are seeded with dummy names.
Twenty-two percent of the US population moves each year; expect some nixies.
The mailing list industry usually guarantees 90% deliverability. We guarantee
95% on each list rented and will pay you .35 for each nixie over 5% sent
to us within 45 days of list rental. ParaLists is a registered list broker.
Our lists are cataloged in Direct Mail List Rates & Data.
Ask for our brochure on aviation/parachute lists.
BOOK REVIEWS shows you in detail how to take advantage of the free publicity
available to books from the pre-publication galleys to a continuing review
program. Book reviews are your least expensive and most effective form
of book promotion. Reviews are not hard to get if you follow the unwritten
(until now) rules. This Report provides paint-by-the-numbers instructions
for making galleys and describes in a detailed action plan how to set
up a review program so your books will be reviewed again and again. It
covers pre-publication reviews, early reviews, retail reviews, and continuing
reviews with examples of the packages for each. The Report even tells
you what to do with the reviews after you receive them. Complete with
lists of major reviewers and sources for the rest. Examples and resources.
See Docs 115 and 116. ISBN 978-1-56860-032-1, 35 pages, $19.95. See
http://parapub.com/getpage.cfm?file=resource/promote.html
and/or, call 1-800-PARAPUB
G. GETTING ON RADIO AND TV. Great article by Larry James:
An Author's Radio Checklist:
http://www.CelebrateLove.com/radio.htm
How to Be a Great Radio Guest!: http://www.CelebrateLove.com/radioguest.htm
To get on, see
Radio & TV Interviews
Planned Television Arts, Rick Frishman, 1110 Second Avenue, New York,
NY 10022. Tel: 212-593-5845. Fax: 212-715-1667; FrishmanR@ruderfinn.com;
http://www.PlannedTVArts.com.
Full-service PR firm. We have the connections to get you and your book
on radio and TV.
Free Radio Airtime, Alex Carroll, 924 Chapala Street, #D, Santa Barbara,
CA 93101. Tel: 805-564-6868. Fax: 805-963-1644. Alex@RadioPublicity.com.
http://www.RadioPublicity.com.
Top radio station database & booking secrets from veteran of 1,000+
interviews.
Bradley's Guide to the Top National TV Talk & Interview Shows, Bradley
Communications Corp., Steve Harrison, PO Box 1206, Lansdowne, PA 19050.
See http://www.FreePublicity.com/tv13
A directory/database of top 225 national TV shows that interview authors.
Radio-TV Interview Report (RTIT), Bradley Communications Corp., Steve
Harrison, PO Box 1206, Lansdowne, PA 19050. See http://www.FreePublicity.com/info227.htm
Get interviews with no effort by advertising in this trade magazine for
4,000 broadcast producers.
Readers Radio Virtual Book Tours ™, Errol Smith, 1010 No. Central
Avenue, Glendale, CA 91202. Tel: 818-547-0222; Fax: 818-245-1159;
esmith@ReadersRadioNetwork.com;
http://www.ReadersRadioNetwork.com/
Virtual Book Tours on the Readers Radio Network.
Radio & TV Interviews, Coaching
Great Interviews Media Coaching & Consulting Service, Matthew Gray,
2043 Makiki Street, Honolulu, HI 96822. Tel: 808-949-TALK (8255), GreatInterviews@LoveLife.com.
http://www.LoveLife.com/GreatInterviews.
Learn how to give successful interviews and commanding media appearances.
Radio & TV Book Tours Online
Readers Radio Virtual Book Tours ™, Errol Smith, 1010 No. Central
Avenue, Glendale, CA 91202. Tel: 818-547-0222; Fax: 818-245-1159;
esmith@ReadersRadioNetwork.com;
http://www.ReadersRadioNetwork.com/
Virtual Book Tours on the Readers Radio Network.
Also see
http://parapub.com/getpage.cfm?file=resource/promote.html
And
Interviews, How Authors Get on Radio and TV will show you how to get invited
to talk shows, how to get invited back and how to get maximum exposure
for your book. This Report lists all the ways to get on the air. Resources
with addresses.
Document 602, 13 pages, Paper: $13.95; self-service Electronic: $9.95.
MAKE YOUR BOOK WORTH THE MONEY
Size matters.
If your book is under 100 pages, it will not command the price you must get for your work. But do not pad your work with unnecessary extra writing.
To lengthen your book, add resources to the Appendix: List other relevant books, videos, courses, mailing lists, associations, suppliers, etc. Now your book becomes a valuable reference.
Other ways to lengthen the book—while making it more valuable and more interesting—is to add quotations, stories and illustrations to the pages and/or summaries at the end of each chapter. Be sure to lay out the pages with plenty of white space.
Leigh Cohn took three of his wife’s 30-page pamphlets on bulimia and combined them into a single book. They added resources, a two-week program to stop bingeing and a guide for support groups. Lindsey Hall’s 160-page Bulimia; a Guide to Recovery has been through five revised editions for more than 100,000 copies in print.
Since then, they have written nine books, established their own publishing
company with more than 20 titles currently in print, launched an eating
disorder resource catalog, and published a clinical newsletter.
http://www.gurze.com
“I hope you got as much out of reading my book as I got spending the money you paid for it.” —Anonymous
(Excerpted from Successful Nonfiction by Dan Poynter.
For 108 more inspirational tips, See
http://parapub.com/getpage.cfm?file=/resource/writing.html
A. OVERDRIVE HAS PUBLISHED A FREE WHITE PAPER titled "Secure Audiobook
Distribution Utilizing Microsoft Windows Media". This guide for publishers
is available in (eBook format) Microsoft Reader, Adobe Acrobat PDF and
Palm Reader at
http://www.overdrive.com/whitepaper/
B. FREE MONTHLY EZINE HELPS BUSINESS PEOPLE WRITE, FINISH, PUBLISH, AND
MARKET THEIR EBOOKS or other books--fast, plus web site copywriting. Filled
with free articles, tips, personal stories, and
resources by Judy Cullins, book coach, publisher, and author of
20 books plus _Write Your eBook or Other Short Book-- Fast! Send an email
to Subscribe@bookcoaching.com to receive "The Book Coach Says..."
and receive two free bonus eBooks.
C. GOOD ARTICLE ON HOW ONE AUTHOR SOLD 6,000 BOOKS through
word-of-mouth marketing. Excerpted from BookMarketingUpdate.com newsletter.
http://www.freepublicity.com/freebies/article524.htm
A. Dan Poynter is criss-crossing North America to spread
the word on eBooks, dBooks, pBooks, digital printing and The New Book
Publishing Model. At some events he provides the entire four-hour writing,
publishing, promoting program while at others he gives a shorter presentation.
Contact the FMI names for details. And see /getpage.cfm?file=newbook.html
2002
September 21: NORFOLK. NSA-Virginia.. The full four-hour New Book Model program. Fmi: Doris Young, 757-624-9603, dYoung9603@aol.com
September 22: MARSHFIELD, Massachusetts. Independent
Publishers of New England.. The full four-hour program. FMI: Shel Horowitz
shel@FrugalFun.com
October 3-6: VALLEY FORGE, PA. Infinity Publishing Conference. Fmi: John Harnish, 610-348-6182. jHarnish@BuyBooksOnTheWeb.com. See http://www.infinitypublishing.com
October 9: LOS ANGELES. Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Learning Annex. The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677. http://www.LearningAnnex.com
October 12: WHITTIER, California. American Society for Training & Development (ASTD). "Turning Training Materials into Books": The full four-hour New Book Model program. At Sir Speedy. Fmi: Colleen Turner, Catalyst@ix.netcom.com. 310-454-4510.
October 19-20: SANTA BARBARA. Book marketing/promotion/distribution
seminar in with Dan Poynter. For details, contact Para Publishing, PO
Box 8206-896, Santa Barbara, CA 93118-8206. Tel: (805) 968-7277, Fax:
(805) 968-1379. See
http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032
October 23: ORLANDO. Writing & Publishing Nonfiction, a seminar by Dan Poynter at The Knowledge Shop, Casselberry, Florida. 7-10 pm. The New Book Model. Fmi: 407-671-9505. http://www.KnowledgeShopOrlando.com
October 26: HOUSTON. Writing, Publishing and Promoting Books, Association of Authors & Publishers. The full four-hour New Book Model program. Fmi: Cathy Stucker, The Idea Lady, 281-265-7342, cathy@IdeaLady.com
October 30: SEATTLE. Discover U. The New Book Model. 2150 No. 107th Street, #B52, Seattle, WA 98133. Course CS253A, 6:27-10:00 pm. $39. Fmi: Erin Brandon, 206-365-0400; Erin@DiscoverU.org. http://www.DiscoverU.org
November 6: DENVER. Colorado Free University. Writing
& Publishing Nonfiction, a seminar by Dan Poynter. The full New
Book Model course. 5:57–10 pm. 1510 York Street. Fmi: 303-399-0477.
NancyP@Compuskills.com.
November 7: TUCSON. Society of Southwestern Authors. The full four-hour New Book Model program. Fmi: Penny Porter, wporter202@aol.com
November 19: LOS ANGELES. Writing & Publishing
Nonfiction, a seminar by Dan Poynter at the Learning Annex. The full
New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677.
http://www.LearningAnnex.com
November 21: CHICAGO. Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Discovery Center. 6:00 to 10:00 PM. fmi 773-348-8120; dcenter@core.com.
November 22-24: HOUSTON. Cat Writers Association annual conference. The full four-hour New Book Model program. Fmi: Kim Thornton, kthornton@cox.net. http://www.catwriters.org
December 3: TAMPA. Baywinds. The full New Book Model program. 6:30-10:00 pm. Fmi: tel: 800-300-6994. info@baywinds.net.
December 6: VANCOUVER. Canadian Association of Professional Speakers. Turning Your Speeches into Books. The writing part of The New Book Model. fmi: Cheryl Cran, 604-552-9640, info@CherylCran.com
December 10: LOS ANGELES. Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Learning Annex. 6:27 to 10:00 PM. fmi (310) 478-6677. http://www.LearningAnnex.com
December 14: WESTFORD, MASSACHUSETTS. New England Speakers' Assn. BOSTON area. Turning Your Speeches into Books; the full four-hour New Book Model program. Fmi: Steve Shama, MD. 617-277-8332. SteveShama@aol.com
2003
January 11-12: SANTA BARBARA. Book marketing/promotion/distribution
seminar in Santa Barbara with Dan Poynter. For details, contact Para Publishing,
PO Box 8206-896, Santa Barbara, CA 93118-8206. Tel: (805) 968-7277, Fax:
(805) 968-1379. See
http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032
January 14: DENVER. Colorado Free University. Writing
& Publishing Nonfiction, a seminar by Dan Poynter. The full New Book
Model course. 5:57–10 pm. 1510 York Street. Fmi: 303-399-0477.
NancyP@Compuskills.com.
January 15: ATLANTA. Writing & Publishing Nonfiction, a seminar by Dan Poynter at The Knowledge Shop, Atlanta, Georgia. The full New Book Model program. 6:27 to 10:00 PM. Fmi: TheKnowledgeShop@aol.com 678-766-6666.
January 17-19: SAN DIEGO Writers Conference. The full four-hour New Book Model program. Fmi: Diane Dunaway, 858-484-8575; ddunaway@aol.com
February 19: WEST PALM BEACH, Florida. National Nurses in Business Association. The full New Book Model program. 6:27-10:00 pm. Fmi: Patricia Ann Bemis, RN CEN, PO Box 561081, Rockledge, FL 32956-1081. Tel 321-633-4610, bemis@nnba.net, http://www.nnba.net
March 8: FORT LAUDERDALE. Florida Speakers Association. The full New Book Model program and more. Fmi: George Chiswick, 561-630-7766; info@Florida-Speakers.org http://www.Florida-Speakers.org
March 28-30: FRESNO. The WIN-WIN Writers Conference. Fresno, California. Section One of the New Book Model on writing. Stephen Blake Mettee, 559-876-2170. sbm12@csufresno.edu
April 5: COCOA BEACH. Space Coast Writers Guild, Cocoa Beach, Florida. The full four-hour New Book Model program. Fmi: Joyce Henderson, JEHwriter@cfl.rr.com
April 12: NSA-LOS ANGELES. The full four-hour New Book Model program. Contact Lynda Curtin, 818-507-6055; OppThinker@aol.com
April 26-27: SANTA BARBARA. Book marketing/promotion/distribution
seminar in Santa Barbara with Dan Poynter. For details, contact Para Publishing,
PO Box 8206-896, Santa Barbara, CA 93118-8206. Tel: (805) 968-7277, Fax:
(805) 968-1379. See
http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032
July 19-20: SANTA BARBARA. Book marketing/promotion/distribution
seminar in Santa Barbara with Dan Poynter. For details, contact Para Publishing,
PO Box 8206-896, Santa Barbara, CA 93118-8206. Tel: (805) 968-7277, Fax:
(805) 968-1379. See
http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032
September 19: UNIVERSAL CITY. Magnificent Marketing Symposium, Dottie Walters, Universal City, California. Fmi: Michael MacFarland, Michael@walters-intl.com. http://www.walters-intl.com
October 18-19: SANTA BARBARA. Book marketing/promotion/distribution
seminar in Santa Barbara with Dan Poynter. For details, contact Para Publishing,
PO Box 8206-896, Santa Barbara, CA 93118-8206. Tel: (805) 968-7277, Fax:
(805) 968-1379. See
http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032
Here is something funny we have found on books, writing, publishing, authors and/or words. If you have a laugh to share, please send it to DanPoynter@ParaPublishing.com
A. "IT USED TO BE ONLY DEATH AND TAXES WERE INEVITABLE.
Now, of course, there's shipping and handling, too."
Dennis Janovich
Washington Mercantile Publishing Co.
B. AUTHORS SUSCEPTIBLE TO DREADED PBS
"PBS" not considered fatal.
PBS, short for Post Book Syndrome, has struck this first time author. Preliminary reports indicate that PBS can strike at any time, though it is most often seen in the first 6 weeks after publication. It is marked by feelings of fatigue, avoidance and irritability, excessive TV –watching, ice cream eating and pajama-wearing. It also can include memory problems, such as beginning to plan for your next book and “forgetting” to think about selling the first one.
Precipitating factors for PBS appear to be related to high energy and motivation in the pre-publication stage. PBS sufferers have normally enjoyed the fast paced months of writing and editing and layout and graphics and pre-publication publicity. The days following publication are noticeably….flat.
Thankfully, PBS IS curable, as it frequently disappears with the arrival
of monies from the first group of book sales. At this time, PBS gives
way to SMB (sell more books!) [which will be the subject of another article.]
The best way to endure PBS? Give into it. Stay in your pajamas; grab your
remote control and your favorite Ben & Jerry’s flavor. Watch
TV. At least until the deposit clears.
---------------------------------------------------------------------------------
About the Author:
Dr. Rachna Jain is a coach, author, speaker, and psychologist who is the
author of Get it Done! A Coach's Guide to Dissertation Success, published
in May 2002. She is, now, thankfully, in the first stages of SMB.
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